Hello, My name is Blair Wightman and I am a freelance designer from Stirling, Scotland.
Self Promotion - Robot Poster
23rd January 2012
After working at two different design agencies over the course of two years I found myself in a position where I could leave the office behind and have a go at starting up a freelance business at home.
As part of my efforts to promote my services locally I decided upon designing a promotional poster to attract the attention of potential clients. The aim was to create a unique and eye catching design that would appeal primarily to the kind of clients I would like to work with. Within the illustration there are references to the different kind of services I can provide them.
Logos 2011
14th January 2012
Some examples of a few logos I created towards the end of 2011 for two of my clients.
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Create a Menu - Bacardi
8th January 2012
During my time at a design agency I worked on a few projects for Bacardi including the redesign for there Create a Menu platform. The Create a Menu (CAM) website is a tool that allows bar owners to create custom made drinks menus to be used in the bars.
I was asked to help redesign the sites appearance and help improve its functionality and user experience.
Bacardi Bar Runner
8th January 2012
This is a project I completed during the time I worked at a small design agency who did regular work for Bacardi. The project was originally intended to be used by a chain of bars and pubs across the UK. The Brief was to design a Bacardi branded Bar Runner to use in their bars and Pubs which advertised the four core Bacardi serves they sold. After the project was completed Bacardi requested further Bar Runners to be printed. These extra units were used in bars and pubs across the country.
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Yetis Love Milkshake
20th December 2011
This illustration has went through an interesting journey. Originally the concept for this illustration was a young boy who had drank so much milkshake that the milkshake had started to burst out of his stomach. Though after many alterations the illustration just wasn't working for me.
So I initially decided to put it aside and come back to it later. When I did, I removed the original subject and replaced the young boy with a Yeti character that I had been working on, which I felt created a much more interesting image without diluting the original concept.
I plan on running a limited number of screen printed t shirts and posters along with some of my other illustrations I have been working on under the name "Cotton Squid".
Calamari
2nd December 2011
Calamari is something I always get excited about when going out for dinner and I had this strange image pop in my mind when I was out for dinner one night having ordered some Calamari. I found the idea that the squid was preparing itself quite amusing which led onto me creating this image below. I found the contrast of the slightly sickening subject matter and the cute and friendly nature of the squid to be quite a compelling characteristic. I intend to run of a limited number of screen printed posters and t shirts of this illustration under the name "Cotton Squid"
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Elisabeth May
26th October 2011
The logo and emblem design I created for a new woman's shoe boutique in St.Andrews called Elisabeth May.
I was asked to come up with a new logo for the start up company, the logo was to be purely text based, clean and elegant. Also along with the logo, an emblem was also to be designed that stems from the logo.
The Cephalopod Project
12th September 2011
The Cephalopod Project is a new project I have been working on in my spare time.
Once complete it will feature four illustrations of marine creatures all belonging to the Cephalopod family. The Octopus, Squid, Cuttle Fish and Nautilus. I have a fascination with marine creatures and I find the cephalopod family particularly amazing.
These illustrations aim to convey the complexity and the mysteriousness of these creatures.
I plan to have limited edition runs of these illustrations screen printed onto posters and possibly t‑shirts.
Hepburns Nail Lounge
1st February 2011
Brief:
New brand design for local Nail and Beauty Salon "Hepburns Nail Lounge". The brand design was to include a new logo design and an illustration that could be used in the salons marketing material.
Solution:
After meeting with the client we came to the conclusion that the brand design was to take a retro 60's feel along with a pin-up style illustration.
After a few different logo designs we decided on using a custom retro typeface for the brand along with a muted pink and cream colour scheme. After the logo was finished this gave us a tone that could be used in the illustration. The illustration that was produced started of as a sketch which was then scanned and redrawn digitally.
Japanese Food To Go
10th December 2010
Brief:
"Food on the Go" range for a high street coffee shop. The competition brief that was given whilst in my final year at college was to produce a packaging solution to be used in a high street coffee shop for a pre packed lunch box.
Solution:
After choosing my preferred high street coffee shop "Beanscene", I went on developing my concept for a Japanese themed lunch pack aimed at students and office workers.
The lunch pack contains three items. A noodle salad, a selection of sushi rolls and a packet of fresh fruit. These items are all held in one self contained carton separated by dividers. The carton itself is assembled in two parts, a main tray with a center opening lid and a card sleeve that holds the carton shut. A pair of chopsticks is then used as handle.
Awards:
Student Starpack Winner 2010
WPO Worldstar Winner 2010
